Inspired by a journal I almost bought yesterday. This series of social commentary will consist of concise observations of people - behaving in a good, bad, annoying, pleasing (etc) manner - along with my attempt(s) at possible explanations and/or understanding.
Most WHSmith stores I know of are pretty cramped places. For example, the one on Lands Lane in Leeds city centre is a large store, but the aisle arrangement and the company's desire to stock a wide range of books and magazines has created a shopping experience which belies the generous floor space. And then there are smaller stores like the one I ventured into yesterday on Baker Street; not much larger than my parents' kitchen. No worries - I don't plan on writing to WHSmiths to offer advice - I don't exactly have the necessary retail experience.
BUT... I notice a lot of folk (mostly men it has to be said) insist on worsening the cramped situation by spending their entire lunch hour reading magazines from cover to cover (flick through by all means and make sure the magazine contains what you're looking for, but please do not read the entire issue) in the aisle, in front of the magazine racks. Why? Well I have given it some thought and have come up with a few possible reasons:
1. They cannot afford to buy the magazine, we are living in pretty difficult financial times after all. So whatever one is looking for; try the internet. Chances are, it will be in there somewhere!
2. They have nothing better to do with the lunch hour. Have a walk and get some fresh air considering being stuck in the office all morning. Or arrange to meet a friend or spouse for lunch or a drink. Obviously, still buy the magazine and read it in the comfort of one's own home with a cup of coffee or a balloon of brandy.
3. They are too tight-fisted to buy the magazine. I doubt there is any hope of reasoning with these people... wheel 'em out!
If you have been affected by any of the issues raised in Episode #1 of "I wonder why people do that?" or if you are indeed a shop-reading-magazine-aisle-blocking person, then please get in touch and share your experiences.